Active Volcano
Overview
The Eggsperiment kit is new for the PAAS brand. We wanted to innovate more with interactive science kits which is outside the norm for Easter tradition.
This was well received during feedback testing. The customer wanted more interaction and this was a great first for this line.
The LookDev is custom to include with any 3D image render. This shows it was done by the original poster. I included the wired version for this to show quads.
PAAS is a registered mark of Signature Brands, LLC.
Role
I assisted with innovation ideas then led commercialization. Commercialization involved dielines, refining art, composition, color, typography, translations, quality, regulations, food safety, legal, UPCs, vendors, and suppliers to execute deliverables within deadlines.