BC Icing Can
Overview
BC wanted updated packaging for their decorating products. This was right before they supplied their updated logo.
When food is involved, nutritional labels must be placed on the product.
Role
I led commercialization. Commercialization involved dielines, refining art, composition, color, typography, translations, quality, regulations, food safety, legal, UPCs, vendors, and suppliers to execute deliverables within deadlines.